Reading weeks of cover without fooling yourself
How fashion planners in Hong Kong can read weeks of cover alongside sell-through so markdown timing stays honest to door-level demand.
Field notes
Guides from merchandising calendars
Short articles on reading sell-through, preparing buy meetings, and keeping dashboards honest to the floor.
Preparing an assortment audit before placement
A practical checklist for fashion buyers commissioning an assortment health audit before locking seasonal purchase orders.
What belongs in a weekly merch pulse pack
Contents that keep a weekly fashion merchandising pulse useful for Hong Kong buyer meetings without drowning planners in charts.
Markdown timing when sell-through splits by door
How Hong Kong fashion teams can time markdowns when sell-through differs sharply across doors in the same estate.